So, what happens when your potential clients land on your website?
We know they;
- They don’t want to be made to think.
- They will have a task in mind.
- The majority are researching their problem.
On the assumption they have come from a search engine they will be leaning about your law firm for the first time. On that basis its important you confirm they have landed in the right place in a just a few seconds. You can do this with a “Unique Value Proposition” not only will this tell them who you are but also how you solve their problem.
Learn more and how to test your messages >>